Why Platypus Digital uses Bippit for financial wellbeing
Platypus Digital is a digital marketing agency for charities, social enterprises and other organisations doing great work. They pride themselves on their friendly and expert team. A team full of people looking to make a positive difference in the world.
It’s no surprise then that Matt Collins, Managing Director of Platypus Digital, wants to give his team all the support they need to make that difference. Support that goes beyond just a monthly paycheck.
Matt says: “We’re big on employee wellbeing, or at least try to be. Amongst other things, we have a video-based therapy service in place that anyone can use for preventative mental health needs, an employee wellbeing allowance, generous pension matching, and other discounts and perks.”
“However, Bippit is a different take on employee wellbeing. It’s about giving employees access to a tool and a platform that can help across their entire financial lives.”
Improving the financial wellbeing of employees
77% of employees say that money worries impact them at work, while 81% of millennials want to work for a company that cares about their financial wellbeing.
It was a member of Platypus Digital’s management team who initially suggested that Bippit would be useful for employees to improve their financial wellbeing.
Matt says: “I think everyone has a sense that they should be doing more with their money, saving more, or generally being more responsible.”
“With Bippit, the financial coaches really clarify how to do this. They create achievable goals for things like saving. Break them into short-term, medium-term and long-term plans. And then give detailed guidance on them.”
“A lot of the educational information on the platform is really user-friendly and takes you through things step-by-step. And then the tailored support from a qualified human coach is really detailed but easy to understand. Everything feels like a more friendly financial chat.”
Standing out from the crowd
Financial wellbeing isn’t simply an employee perk.
In fact a number of companies adopting Bippit’s financial coaching, have done so to attract the best talent, strengthen their company culture, and take the lead when it comes to employee wellbeing.
Matt says: “I don’t think many agencies have something like Bippit in place yet, so it’s definitely something we’re happy to shout about.”
“Bippit is slightly unusual and would be the kind of valuable eye-catching benefit that might attract new talent. And I’d hope it would be something that would help retain existing talent as part of the wider package we offer.”
The results so far…
Since Platypus Digital partnered with Bippit, we’ve seen:
- 70% of employees have registered
- 100% of registered employees have taken their financial healthcheck
- 85% of registered employees have connected an account and are using our smart tracking features
Matt says: “Bippit naturally fell into our employee wellbeing plan. It lets our employees get free financial guidance which is very accessible.”
“People like the financial support and I’m certainly finding Bippit really beneficial so far.”
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